As an insurance agency owner, you deal with many different clients and cases daily. Staying organized is essential to helping meet the needs of your customers. However, how can you remain efficient while also pleasing those you serve and your team members?
Developing habits that can increase productivity is a lifelong lesson. However, one way to tackle this goal is to remain organized as much as possible. By streamlining activities, reducing wasted time or energy, and discovering where your team works well together, you can become a more efficient agency. Here are some tips to help you make it out of the clutter and into a space to better serve your clients:
As your agency turns into an efficient one, remember to also focus on your insurance marketing strategy. This can help further satisfy your customers as well as allow you to stay connect with your community. Taking the time to organize all aspects of your business will help you reach your fullest potential!
…and the weather just keeps getting better. But hey – don’t let that stop you from blogging the days away! There is plenty to be said during the month of July. If you are one of those people who do not think insurance can be related to summer fun blog topics, think again. This week, we have a whole new set of 8 summer blog ideas for the month of July.
#1: Independence Day is coming up! Write about local events, safety tips, history of the holiday, etc. There are MANY different routes you can take with this important holiday!
#2: Ah, grilling in the summer is so nice. You may want to blog about safety tips and include a link to your home insurance page while doing so! After all, it is National Grilling Month.
#3: In light of the 4th of July, you may want to write up a post about fireworks and the precautions involved. Depending on your location, your state may have strict laws in place. This makes for a great post!
#4: Business owners decide to implement summer hours and incentives to keep employees motivated through the warmer months. If you are looking to write about business insurance, this would be a great topic to tackle!
#5: The heat keeps rising. Why not help homeowners save some money on their electric bills this month? Write up a few money-saving tips and tricks.
#6: Pool safety tips are critical around this time of year. You can relate your post to liability insurance, too.
#7: It’s National Blueberries Month! This is a great time to write up a post about this super-fruit. You can relate it to health insurance, if you wish.
#8: There are plenty of events going on during the warmer months. Find a local event/festival and write a blog about it. This is a great way to promote for the community.
As always, please feel free to add your ideas in the comment section. We would love to hear the topics that you come up with on your own!
The weather is surely looking up across the nation! With summer on its way, it may be much tougher to focus on blogging efforts. As an Insurance Blogger, trust me – I get it! However, over the years I have learned to deal with spring fever. I have taken my laptop outside to blog quite a few times and have incorporated spring-inspired topics into my posts. Both may help make blogging a little less dreadful on a sunny day!
To kick things off for you, I have another round of blog topics. These are interesting enough to keep you engaged and excited to start writing!
#1: June is National Fresh Fruit and Vegetables Month – great for health-inspired posts. Make a Top 10 list of the best spring/summer fruits and veggies!
#2: The first week of June is recognized as “Fishing Week.” This is a fun spring/summer hobby! You might want to give a few safety tips for all the fishermen and women out there. Speaking of spring and summer hobbies, have you discussed boating safety and insurance?
#3: Swimming pools will be opening before you know it! Now is a great time to remind homeowners about their liability insurance policy and how installing a pool on property could affect this coverage.
#4: School will be coming to an end for little ones soon. All the parents out there will appreciate a fun blog with ways to keep children entertained during the summer. This could be very interesting and fun to write up!
#5: Many people may be planning to rent a summer home soon – or renting out their own home! This may be a good time to discuss responsibility, rental property insurance, etc.
#6: Father’s Day is Sunday, June 16th. Readers are sure to appreciate a post with a few gift ideas.
#7: It is no secret that many Americans will begin laying in the sun and “getting their tan on.” It’s time to remind all your readers about sunscreen and sun safety. Skin cancer is on the rise and Americans should be aware of this. This is a great post to relate to health insurance, too.
#8: Many employees may be beyond “spring fever.” Share a few tips with business owners to keep their employees’ heads in the game during the warmer months.
#9: Another health inspired post to consider – “The Best Outdoor Exercises”
#10: THE BEST TOPIC OF ALL: INSURANCE AWARENESS DAY! Post a blog about the importance of insurance on June 28th!
Take that laptop outside on the patio and start writing – your insurance marketing strategy depends on it!
Do you know what your insurance agents are passionate about? If you run an agency that has a family like atmosphere, then you should understand what each person enjoys doing and how that affects their work. Customer service and community building can only be strengthened if everyone on your team is engaged and loves what they do.
Encouraging your agents to follow their passion can help inspire them to continue growing and learning about the industry. As technologies, services, and clients change, it is important to keep track of the goals of the agency and understand how that relates to your employees. Here are some tips to create a climate that will motivate your team to do their best work and follow their dreams in the process:
As a leader, you must be inspiring to your employees. The level of engagement you establish with your agents will help everyone achieve their goals. In addition, your clients will notice the difference and feel much more comfortable working with an insurance agency that is passionate about their work and lives. Discovering what strengths everyone brings to the table can help your business move towards a future that is bright and positive!
Blog away all May – that is our motto here! Keeping up with your blogging schedule may start to get tougher as the months get warmer. However, it must be done! To help you along, we have another 10 topics to tackle.
Without further adieu…
#1: The month of May is National Blood Pressure Month! This will make for a great health insurance post.
#2: Cinco de Mayo is right around the corner. You can blog about the holiday’s history, party safety tips, party ideas and much more.
#3: May 8th is World Red Cross Day. Dedicate a blog post to this amazing organization. You can share ways that your community can get involved and support a local Red Cross facility.
#4: Many homeowners may begin to clean out their pools for the summer season during this month. Write up a post offering cleaning tips and pool safety. If you want to relate this post to insurance, you can discuss pool liabilities. Example post: The Pros and Cons of a Pool on Your Property
#5: Prom season has arrived! Many parents may be worried about their teen driving to and from the prom. Ease their worries with a helpful post about safe driving tips.
#6: May is National Barbecue Month. It’s time to break out the grill! Hey, not so fast – write a blog about grill safety tips to ensure a safe grilling season for all.
#7: Many young adults are graduating from college. Now is a good time to focus on renters insurance – many may be finding a place of their own instead of moving back home.
#8: Summer weddings will be coming up! Dedicate a blog post to wedding tips, advice and ideas. You can even incorporate your wedding or newlywed insurance solutions.
#9: May 15th is National Employee Health and Fitness Day. Many businesses take health initiatives serious to keep employees in tip top shape. Consider writing a post that will give business owners ideas to improve health in the workplace and of course, link it to group health benefits and perks!
#10: May 31st is World No Tobacco Day. This is a great excuse to blog about the harmful effects of tobacco and smoking cigarettes. You can write tips to quit or tie this day into life insurance. Those who smoke will pay a higher premium!
Do you have any genius ideas for May blog posts? We want to hear about them! Be sure to leave us a comment before you head off to write your own post. Also, come back in a few weeks for MAY SOCIAL!
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